Video

Filming an interview can feel daunting, but poor preparation makes it harder than it needs to be. This guide shares how to get camera-ready with confidence—focusing on natural delivery, not scripts—to help you sound authentic and stay on message.

Not all high-quality video is down to having a great camera. In fact, some of the most important elements happen after the shoot—like white balance, colour correction, and grading. This blog explains how we use the Calibrite Colour Checker to get accurate, consistent colours from the very start of a shoot. Whether you’re filming across…

What’s the perfect length for a video? Short enough to hold attention, but long enough to tell your story. In this blog, we explore how video length affects viewer engagement, how timing should align with the sales funnel, and why hero content (like brand films and animated explainers) works best at 90–119 seconds. We share…

Whether you're a seasoned pro or stepping in front of the camera for the first time, your appearance plays a crucial role in how your message is received. From clothing choices to makeup and practical filming considerations, this guide will ensure you look and feel confident on screen.

From time to time, clients ask if they can have the raw footage from a shoot. It’s an understandable question, but in most cases, the answer is no—unless we’ve agreed otherwise beforehand. Here’s why.

In today’s hybrid working world, attracting and retaining top talent has become more competitive than ever. This blog explores how video content can revolutionise your recruitment and onboarding strategies, making your company stand out to candidates and ensuring new hires feel welcome and informed. We’ll delve into the benefits of candidate outreach, effective strategies (including…

Discover key video metrics to measure ROI and understand your video's impact. From basic engagement stats to advanced analytics, this blog guides you through the essential tools and strategies to maximise your video marketing efforts and drive better results.

Colour grading is a key element in professional video production that enhances the visual appeal of your content. It involves adjusting and enhancing colours to create a consistent, engaging, and emotionally powerful visual tone. This blog explores what colour grading is, how it's different from colour correction, and why it's essential for making your videos…

An induction process, or onboarding, is the introduction of new employees to the company, its culture, and their specific roles. This blog will help you identify ways to improve your induction process, ensuring that new hires feel welcomed, informed, and ready to contribute from minute one of day one.

Have you ever wondered about some of those numbers you see when you're setting up your camera? They're not just random digits, they're aspect ratios, and they're super important for how your video looks, so let's explore them in this week's blog.