Hygiena – Product Demo Video

Hygiena came to us with a need to produce a demo video for one of their allergen testing kits, AlerTox Sticks as part of their wider marketing mix and as a helpful tool for customers using the kit.

"Video is great, even better than I was envisioning!" Lenka Skodronova, Hygiena

This instructional how-to video needed to be clear, professional and concise to show how straightforward the test kits are to use. We shot on location at a Hygiena laboratory in Guildford with two cameras – one a wider angle to capture context and one for close-ups to see that the important details. As there was a desire to not have a voiceover on the video, the instructions for use are displayed on-screen in branded graphics for clarity.

Some of our other Explainer projects

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Crescat Coaching

Crescat Coaching needed video content to update their marketing collateral and approached Square Daisy to create two videos for them. We filmed, edited and animated an overview video and an explainer of a specific product.

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Carpets4Landlords

Carpets4Landlords required videos to help their customers fill out their online quoting form - we created a suite of demo videos to walk them through step-by-step.

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Doree Bonner Explainer

We created two explainer videos to take the viewer through step-by-step the process of packing and storing their belongings with Doree Bonner International

If you've never worked on a video production before, find out more about the production process

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If you're considering video, get in touch and we can talk about the best approach for your audience

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