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A collection of articles and resources that help you to better understand the world of video production and improve the outcome of your own project
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Video Marketing Support Series – Where Should I Host My Video?
Uploading your video to YouTube is a great start, but there are other options which offer slightly different services. You don’t have to choose between YouTube and these other platforms because the more your video is out there the better!
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What’s the difference between Animation and Motion Graphics?
If you’re thinking about getting an animated video to promote your business you might have started looking around online, and come up with a couple of questions. One of the questions we get asked most is “What is the difference between animation and motion graphics?”
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Happy Birthday to us!
For those of you reading that have started your own company, when you incorporate that business, you have no idea whether you'll make it to the end of the year or if this is the last job you'll ever have. You have faith in what you do but you never truly know. So to get to nine years is something we're very proud of and thankful for, to everyone who has played their part in helping us reach this milestone. Thank you.
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Video Marketing Support Series – How to Optimise your video on YouTube
Once your video is hosted somewhere online it becomes a lot easier to share it about. There are many video platforms available each with pros and cons. Although YouTube isn’t the most aesthetically pleasing of the video player services, it is by far the most popular and it is owned by Google, so it is definitely the best place to start.
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11 cool people you get to interview if you work in video production
Want to know what industries benefit most from video marketing? Erm, all of them! Seriously, look at all the awesome people we get to meet...
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Your video project can still go ahead
Video projects have been put on hold because of the obvious challenges that are associated with capturing footage and the dangers this poses. But your business still needs to market to potential customers and video content doesn’t have to be ‘filmed’.
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Blown away by Storm Dennis and The Surrey Chargers
Chobham Rugby wanted a promotional video that they can use to tell people about their awesome Mixed Ability team the Surrey Chargers and reach out to sponsors to support them in their upcoming international competition.
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Create a broadcast quality production on a web video budget.
Having already created a successful animated video for Plastfree, they wanted to create a headline advert to push out on their social channels and website. Their vision for the web advert was to get a diverse range of women/people who have periods in a studio set up to interact with each other, and the product. Plus, they wanted to know that the advert was broadcast quality, in the event that they’d need a TV advert.
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Using video to promote your region
How do you film an entire borough council in two days? With careful planning, great communication and plenty of snacks. A behind-the-scenes glimpse into the logistics of a location shoot.
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Why you should plan a video at Christmas
When you think of Christmas marketing, you usually think about retailers trying to cash in on the gift market, you don't necessarily see B2B opportunities, but that isn't the case. Christmas can offer businesses of any kind a really great opportunity to connect with current and potential customers, and position yourself for a great 'next year'.
Read more →If you've never worked on a video production before, find out more about the production process
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