Archives: Projects

As part of their new marketing campaign Clear ERP came to us to ask about video. The challenge of portraying technical software in an attractive way through video is one we always rise to! We used a strong visual style and stuck to it throughout to keep the video professional, informative and engaging making sure that the audience would be able to take away the key messages.

One of the challenges of working with the team at Element Twenty was that they needed two videos but only had budget available for a single production, so we worked hard to create an edit that was fit for both purposes.

One of the challenges with pitching can be technology and consistency of message. With this video we created a production that circumvented any need to 'connect to wifi' and get across the most powerful messages, succinctly, with every single pitch to large retailers.

Traditionally the pitch videos that we work on are for companies or individuals that are looking for investment or tendering for a sizeable project. In this case we were helping one of the most well known organisations on the planet, NATO, to pitch a new structure for a new world to those responsible for its success. This shows that 'pitch' videos can be used in many different ways to get across a message that needs buy-in.

As is often the case with videos about software or digital platforms, it was important to represent what the system was capable of rather than showing a demo of it in action. This can become tedious quickly and doesn’t have the same longevity because of updates and changes.

The Backstage Academy are an industry level training centre for live event filming. To spread the word and attract future industry professionals they wanted a promo video. The final edit includes interspersing talking head interviews with footage of the specialist equipment and facilities.

A London based apps company commissioned a corporate video for their website homepage, we delivered a contemporary and engaging edit that tells the story of Yuza, including its people, location and capabilities.

Square Daisy produced this product review for the online reseller to market the Exo Gear iPhone rechargeable battery pack case within the UK. The aim of the video was to review a product that was going to be sold exclusively online, and so it needed to be in-depth, visual and tactile to reassure consumers that the product they were buying was good quality.

This video was developed for Aframe, a powerful cloud video platform, to showcase one of their workflows for the media and entertainment sector. All vector assets were developed by Square Daisy and animated using AE and FCPX. Voiceover recorded in house and audio bedding selected from library music.

Making training visual is a good way to engage trainees and demonstrate the important elements in a clear way. This video explains the injuries that can come of poor workplace design and advises the best way to avoid them.