Category: All
Five Ways to Liven Up a Talking Heads Video
As a video production company, we get lots of enquiries from potential clients asking us to produce a video for them but beyond ‘a video’ many don’t really know what to ask for or indeed, what to expect.
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Social Networks and Their Importance in eCommerce Gateways (Infographic)
Social commerce is a fairly new concept where eCommerce and social media companies work together to deliver an exceptional shopping experience. The goal of social commerce is to enable shoppers to use social media to make purchases.
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5 Things that can Mess up your Video
It doesn’t matter what kind of video you have, it will always represent a fairly sizeable investment in both time and, in all likelihood, money. Therefore you want to make sure that you don’t spoil it with entirely avoidable instances.
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Versatility of video
Videos are incredibly versatile. A promotional video might be the most obvious, but we've come up with 8 different uses for video. When you determine the outcome you wish to achieve, then the production of your video can be shaped around that objective.
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Seasonal videos need 6 months planning
In mid-summer, when the sun is shining and the Pimms is flowing, the last thing you want to think about is Christmas! But, if you want to use video in your marketing campaigns, we’re sorry to say that although you might have BBQs on the mind, you need to be thinking Turkey!
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Making videos that are cost effective
Once you decide to create a video, we suggest you think a little wider than perhaps your initial plan. Here are our tips to help you get the best bang for your buck from the production of your videos.
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City Hire Animated Promo
City Hire came to us looking to develop a short animated promo video that explains the key elements of its service being delivered through its new digital platform. We built on their clear brand ethics, tone and enthusiasm to tighten the script and make it really visual and engaging.
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DIY video versus Professional video
Whilst everyone has access to the tools to create a video, the difference between DIY and Pro videos always comes down to quality. Quality of equipment; cameras, microphones and lighting, as well as quality (experience and skill) of the operators and editors. There is a time and place for both. The trick is to choose the right time.
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