Posts by Jovan

Discover key video metrics to measure ROI and understand your video's impact. From basic engagement stats to advanced analytics, this blog guides you through the essential tools and strategies to maximise your video marketing efforts and drive better results.

Discover how to enhance your video content's accessibility with our latest blog. Learn about essential features like captions, sign language integration, and audio descriptions that not only promote inclusivity but also expand your market reach. Find out why prioritising accessibility isn't just a moral imperative—it's a smart business strategy.

Discover how training videos can save you money and increase employee retention with our latest blog. Learn how adopting video training can streamline your training processes, enhance employee engagement, and ultimately save costs. Our comprehensive guide breaks down the types of training videos, showcases their many benefits, and explains how they can help increase employee…

Discover how to maximise your corporate video investment for greater ROI in our latest blog. Learn practical tips and strategies to extend the reach and effectiveness of your video content beyond just your website. Understand why smart distribution and creative usage can make your corporate videos a powerful tool for business growth.

Have you ever wondered about some of those numbers you see when you're setting up your camera? They're not just random digits, they're aspect ratios, and they're super important for how your video looks, so let's explore them in this week's blog.

Being sceptical about providing a budget for suppliers is completely understandable, you want to know what the very best price they can offer for the work that you need. But in this blog we will provide a counter argument that suggests you lose out when you do this. Read on!

Lots of people have never been filmed on camera before, but with the increase in video production clear to see, you might not be able to escape folks like us for long. This blog provides some simple insights and tips to make sure that you look amazing by avoiding some hair, clothing and make-up oversights!

When you are looking at video content to turbo charge your marketing and audience engagement, think more broadly than just 'the odd video'. Think about how video can form a much bigger part of your marketing, and that means more content and better planning. This blog will help you to think about your content calendar…

Whether we call it recruitment or talent acquisition, the issue for many businesses remains the same - they struggle to get great quality, experienced and qualified candidates for their roles. Is that because there are just not enough great people around, or is it because companies aren’t doing enough to make the available roles and…

We purchase a great many products online and those that have video content linked to them are viewed far more and have a greater conversion rate when it comes to sales. Not all products can or should be filmed though, and instead a consideration to be made is whether an animated product marketing video will…