Business

The challenge sometimes with video content is how do you you leverage that content once it has been created, to absolutely maximise exposure, interaction and generate the ROI that you're looking for. This blog sets out ten practical tips on how to make your content perform better on the worlds second largest search engine, so…

One of the first questions we get asked when we take an enquiry for animated video is "how much does it cost", which is a perfectly reasonable question. But it really does depend. It's like saying "how much does a house cost?" - what area is it in, how many bedrooms does it have, is…

In this blog, we're diving into the fascinating world of visuals and graphics. We often hear the terms "animation" and "motion graphics" thrown around, but do you really know what sets them apart? Let's unravel this creative chaos and discover the key differences between these two exciting realms of art and design.

Whether we call it recruitment or talent acquisition, the issue for many businesses remains the same - they struggle to get great quality, experienced and qualified candidates for their roles. Is that because there are just not enough great people around, or is it because companies aren’t doing enough to make the available roles and…

We purchase a great many products online and those that have video content linked to them are viewed far more and have a greater conversion rate when it comes to sales. Not all products can or should be filmed though, and instead a consideration to be made is whether an animated product marketing video will…

For many businesses that haven’t implemented video into their marketing mix, it may be because they just don’t know how it can help them. This blog sets out five key benefits that make video content marketing a fundamental requirement in your plans.

Any video project will be far more effective if planned beforehand, but this isn't confined to just the video itself. You need to think much more widely about everything from your target audience to where it will be deployed to how it will be measured. This blog helps you to plan an effective video marketing…

There is a famous saying that "what can be measured gets done", and boy does video get the job done! Unlike newspaper adverts or billboards, video marketing can be measured accurately so if you were wondering whether to go ahead and create that video content, this blog will certainly tip the scales in favour of…

When we speak to businesses we often need to guide them on the kind of video which will be most effective for their needs. And that is the point, the video needs to deliver what a customer wants to hear, not necessarily what a business owner or marketing director wants to say. Here are twelve…

'Tis the season to create a heart-warming Christmas advert! We all love a "John Lewis" advert but if you haven't got a seven-figure budget and want to tug at the heart strings of your audience, we can definitely help you. Here's a look behind-the-scenes of our latest festive shoot for some ideas on how you…