Posts by Julie Camachon

Not all high-quality video is down to having a great camera. In fact, some of the most important elements happen after the shoot—like white balance, colour correction, and grading. This blog explains how we use the Calibrite Colour Checker to get accurate, consistent colours from the very start of a shoot. Whether you’re filming across…

Not all videos are created equal—especially when it comes to aspect ratio. In this blog, we break down the most common video formats (like 16:9, 4:5, 9:16 and more), where they work best, and why choosing the right one makes all the difference to your audience. With visual examples and practical advice, it’s a must-read…

Whether you're a seasoned pro or stepping in front of the camera for the first time, your appearance plays a crucial role in how your message is received. From clothing choices to makeup and practical filming considerations, this guide will ensure you look and feel confident on screen.

From time to time, clients ask if they can have the raw footage from a shoot. It’s an understandable question, but in most cases, the answer is no—unless we’ve agreed otherwise beforehand. Here’s why.

Colour grading is a key element in professional video production that enhances the visual appeal of your content. It involves adjusting and enhancing colours to create a consistent, engaging, and emotionally powerful visual tone. This blog explores what colour grading is, how it's different from colour correction, and why it's essential for making your videos…

An induction process, or onboarding, is the introduction of new employees to the company, its culture, and their specific roles. This blog will help you identify ways to improve your induction process, ensuring that new hires feel welcomed, informed, and ready to contribute from minute one of day one.

If you have ever been involved in a video production project you will know that there are lots of words, acronyms and phrases that the production company will use, but what on earth do they all mean? Well don't fear, this blog is here to shed light on these terms so you know your composition…

Some productions call for external shots, and that can present a number of challenges for crews and cast alike. Last week we were filming outside for an informational video and it presented some challenges, all which we overcame, but because we are a  helpful bunch, we thought we'd share it with you on this blog…

The challenge sometimes with video content is how do you you leverage that content once it has been created, to absolutely maximise exposure, interaction and generate the ROI that you're looking for. This blog sets out ten practical tips on how to make your content perform better on the worlds second largest search engine, so…

Proper lighting is essential for creating a professional looking video with high-production values. In this guide, we will explore the importance of video lighting, discuss five key factors to consider when setting up video lighting, and provide insights, guidance, and tips to help you achieve the best lighting for your video shoots.